Sales, Marketing & Business Development Specialist
United States
Commercial Foodservice and Beverage
Permanent
Onsite
Job Id : 197568
Job Description
Sales, Marketing & Business Development Specialist
We are seeking a driven, versatile Sales, Marketing & Business Development Specialist to support revenue growth, brand visibility, and new business opportunities through strategic outreach, campaign execution, and relationship development. This role is ideal for a proactive professional who can generate leads, support marketing initiatives, build client and partner relationships, and help turn market opportunities into measurable business results.
Key Responsibilities
• Identify, research, and pursue new business opportunities through prospecting, networking, referrals, digital outreach, and other lead generation activities.
• Support sales growth by qualifying leads, coordinating follow-up activities, preparing proposals or presentations, and helping move opportunities through the pipeline.
• Assist in the development and execution of marketing campaigns, promotional initiatives, content support, email outreach, social media activity, events, and other brand-building efforts.
• Build and maintain strong relationships with prospective clients, existing customers, business partners, and internal stakeholders.
• Conduct market research to identify trends, customer needs, competitor activity, and potential growth opportunities.
• Maintain accurate records of leads, opportunities, outreach efforts, campaign results, and account activity within CRM or related business systems.
• Collaborate with sales, marketing, operations, and leadership teams to align messaging, support campaigns, and improve customer engagement.
• Track key performance indicators such as lead volume, conversion activity, campaign engagement, and business development progress, and prepare reports or updates as needed.
• Represent the organization professionally in meetings, presentations, events, trade shows, and networking opportunities as applicable.
• Promote a solutions-oriented, customer-focused approach that supports business growth, strong relationships, and long-term market development.
Qualifications
• Bachelor’s degree in business, marketing, communications, sales, or a related field preferred.
• Previous experience in sales, marketing, business development, account management, lead generation, customer engagement, or a related role preferred.
• Strong communication, presentation, relationship-building, and organizational skills required.
• Ability to identify opportunities, support outreach efforts, manage multiple priorities, and contribute to measurable growth initiatives.
• Experience with CRM systems, email platforms, spreadsheets, presentation tools, and standard business software preferred.
• Familiarity with marketing campaigns, sales pipelines, digital outreach, event support, or customer-facing business development activities is a plus.
• Strong analytical and problem-solving skills with the ability to interpret data, track performance, and support business decisions.
• Ability to work independently and collaboratively in a fast-paced environment with a high degree of professionalism and initiative.
Ideal Candidate Profile
The ideal candidate is proactive, organized, and results-oriented, with the ability to balance relationship-building, market awareness, and execution. They communicate clearly, collaborate effectively across teams, and take initiative to support lead generation, campaign success, and long-term business growth.
Work Environment
This role may support inside sales, marketing operations, customer engagement, business development, partnership outreach, or growth initiatives depending on organizational needs. Work may be performed in an office, hybrid, remote, or customer-facing environment and may involve collaboration across teams, event participation, presentations, and occasional travel.
Equal Opportunity Employer
We are committed to building a diverse and inclusive workplace and encourage qualified candidates from all backgrounds to apply. Employment decisions are made based on business needs, role requirements, and individual qualifications.
If your background aligns with this opportunity, we encourage you to submit an application for consideration. A member of our recruiting team may reach out to discuss next steps.
American Recruiters is committed to equal opportunity in our recruitment and referral practices. Final hiring decisions are made by the client employer, and American Recruiters does not accept or act upon discriminatory hiring preferences.
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